Link and Blogging Strategy for SEO

Link building refers to the process of building backlinks on websites to improve your ranking on search engines. It is an off-page search engine optimization (SEO) activity. In the past, people were focusing on the number of backlinks, not the quality. But now, they focus on building quality backlinks which helps the website rank better on search engine results. However, sometimes backlinks can be damaged, disappear and become less relevant over time. That means you have to keep finding new backlinks to improve your search ranking. For doing so you must have to learn the SEO backlink strategy to be relevant in the field. 

 

Use Relevant Links From Reputed Sites

It's an essential time for using linked resources from reliable websites. Several reputed sites such as Forbes, Entrepreneur, Huffington Post, Jeff Bullas, Social Media Examiner, and Copyblogger have many source pages which could be helpful if you use them as links. If you can create perfect content, there are more chances of getting backlinks.  

Using Your Competitors’ SEO Backlinks

Figure out the backlinks that your competitors have and look to create the same for your brand. Avoid using irrelevant backlinks for your site.

Build Link with Images 

Building links with images is another method to generate traffic on your site. For doing this, you have to post your image on third party websites such wherein you can put in description, a keyword rich title and your website links. Subsequently, it enhances the chances of getting more traffic on your website.  

Regain Your Missing Backlink

It would be worth spending time if you start searching for your previous backlinks that have gone missing. However, various reasons cause the link to disappear, such as the site owner may remove the link, the link’s site being down or being restricted from getting indexed, etc. So, to restore a missing link, you have to contact the site owner and ask them to solve the problem. 

Conclusion

Whenever you build backlinks on your content, the aim should be to bring a new audience to your site which will drive more traffic to search engines. Link building helps you bring more visitors to your website and enhances your brand. You can also take help from a reputed SEO agency in India to generate more traffic for your website.